A startup gets in hot water with Google's search team. Was it a misstep, or did it just get caught doing what other companies are doing?
Google's search results are based on a lot of different factors, but at the most basic level, Google measures how many other sites are linking to your site to determine where you should be in search rankings. So, Rap Genius was asking people to add
There're two lessons to be learned from this little episode of Rap Genius getting rapped over the knuckles by Google Google concerning SEO spam practices. The first is that it's terribly dangerous to base an entire business on someone else's platform.
Rap Genius is having a rough Christmas. After controversy surrounding their search-engine optimization techniques, changes within Google have sent the search results plummeting for the much-feted lyrics-annotation site. As of press time, RapGenius.com
Rap Genius has since issued a mea culpa, and is pleading for leniency from Google webspam team. The startup says that the affiliate program is a small part of its SEO strategy — so small, in fact, that Rap Genius believes it should easily be able to
Google punishes Rap Genius for manipulative SEO tactics
